Evereyday applications for augmented reality are becoming more and more commonplace, and Japan may soon be home to one of the first adapted augmented reality societies.  N Building is a commercial structure that is located in a Tokyo shopping district. Instead of covering the facade with typical billboards and neon lights N Building is covered with QR code. This allows passers-by to view the QR Code with their mobile device’s for a very unique augmented reality experience that will display up to date shop information, interactive advertisements and even display the tweets that are coming out of the building. You can also browse shop information, make reservations and download coupons. To see the building in action watch the video after the jump!

N Building AR project by Teradadesign + Qosmo
“Our goal is to provide an incentive to visit the space and a virtual connection to space without necessarily being present.” – Qosmo
info@teradadesign.com, info@qosmo.jp